Jorge Garcia Zamalloa is a Ph.D. student in Industrial Engineering at the H. Milton Stewart School of Industrial and Systems Engineering, Georgia Institute of Technology. He earned a B.S. in Industrial Engineering from ESAN University in Peru, where he was honored with the Alan B. Coleman award. Currently, Jorge is a Graduate Research Assistant at the Physical Internet Center, where he specializes in facility design and improvement using event-based simulation and virtual reality creating an immersive user experience.